About Us

We love California.

Seriously — it is easily one of the most beautiful places in the world to live. From the sweeping foggy coastlines and city skylines of the Bay Area all the way down to the always-perfect weather and legendary surf spots of San Diego, this state has it all.

And everyone who lives here has their own piece of it. Fruitvale. Bakersfield. Three blocks off Hartz Avenue. That's what we make — apparel and goods for around eighty California cities, towns and counties, from Humboldt down to San Diego, including a lot of places nobody else bothers to print.

How it's made

Everything is printed on demand in the United States and ships within a few days.

That's what makes eighty towns possible. Nothing sits in a warehouse, so we're not forced to stock only the ten cities that would sell fastest — Alamo and Capitola and Paradise get the same treatment as Los Angeles. It also means nothing is overproduced. We don't print it until someone wants it.

Shirts, hoodies, sweatshirts, hooded tees, hats, beanies, bucket hats, mugs, enamel mugs, tumblers, pint glasses, blankets, totes, stickers, wall flags and more.

Don't see your town?

We add places. If yours is missing, tell us — and tell us what belongs on it. The people who live somewhere always know the detail that outsiders get wrong.

Browse all of California, or start with the Bay Area.